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New News - July 2018


News > New News - July 2018

New News - July 2018

Find out what's new at the Sponsorship Marketing Council Canada!
by Administrator Account, posted on July 3, 2018


Find out what’s new at the Sponsorship Marketing Council Canada


SMCC Membership Restructure - Now in Effect

As of July 1, 2018, the SMCC has undergone membership restructuring in an effort to streamline our membership options and to simplify the sign-up and renewal process for our current and prospective members.

Please note: If your current membership is not due for renewal until later this year, your membership will remain under its existing category until the time of renewal. Upon renewal, your membership will be automatically converted to its new equivalent. Please see category conversions below:


Should you wish to select one of the other new membership types, please contact the SMCC office at once your membership is due for renewal.

For more information on SMCC’s new membership categories, click here.


Become a SMCC Volunteer

If you are a member of the SMCC, you have plenty of opportunities to get involved. Join one of our committees!

In order to submit an application, please send the following information to to be added to our prospective volunteer list:

  • A brief description of your background in sponsorship marketing and/or your resume
  • Your preferred committee (see the committee descriptions below)
  • Completion of the application form

Once available opportunities on the committees are determined, the Committee Chairs will be reviewing each application and selecting volunteers for the 2018/2019 term in early September 2018.

Please be advised that all committee volunteers must become active members of the SMCC by July 1, 2018. Volunteer opportunities are benefits offered exclusively to our members. If you're not a member yet and are interested in getting involved as a committee volunteer, join now

For more information on volunteering with the SMCC click here.


Canadian Sponsorship Landscape Study

The Sponsorship Marketing Council of Canada (SMCC) invites you to participate in the annual Canadian Sponsorship Landscape Study (CSLS). The study provides the most comprehensive information on the scope, scale and trends of Canada's sponsorship industry, including industry size, spending by sector, activation trends, evaluation practices, strategic priorities and the future outlook of the Canadian Sponsorship landscape. 
As we kick off the 12th edition of the CSLS, we are looking to collect data from sponsors, sponsees and agencies from across Canada, to crunch some numbers, interpret data, and share the biggest trends affecting the industry.
By filling out the survey, you’ll be supporting a study that has helped Canadian sponsorship professionals from across the nation drive decisions, strategic planning, and rights fee claims. The survey is completely anonymous and all results will be kept confidential.
Complete the online survey HERE, it should take approximately 10 minutes to complete.  
Thank you for your participation and support of the 12th edition of the Canadian Sponsorship Landscape Study!


Upcoming Events


Join us on Thursday, August 23rd, 2018 at Hunter’s Landing from 4:00pm - 7:00pm for our Summer Social.


 Stay tuned for more details in the coming weeks!


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