Newsletter Sign-up Newsletter Sign Up

New News - August 2018


News > New News - August 2018

New News - August 2018

Find out what's new at the Sponsorship Marketing Council Canada!
by Administrator Account, posted on August 1, 2018


Find out what’s new at the Sponsorship Marketing Council Canada


SMCC Presentation Skills Workshop

To continue to build sponsorship marketing leaders of tomorrow, the SMCC is piloting a new program for SMCC members - Presentation Skills Workshop. This program is suitable for those who are interested in strengthening their presentation skills, developing confidence and learning the art of persuasion and delivery.

The sessions will be held weekly in Toronto from 6:00 - 8:00 PM ET from Wednesday, October 10th until Wednesday, November 21st (total of seven two-hour sessions). The deadline to register is Friday, September 21, 2018. 

For more information on SMCC’s Presentation Skills Workshop, click here.


SMCC Membership Restructure - Now in Effect

As of July 1, 2018, the SMCC has undergone membership restructuring in an effort to streamline our membership options and to simplify the sign-up and renewal process for our current and prospective members.


Please note: If your current membership is not due for renewal until later this year (i.e. between August 2018 and June 2019), your membership will remain under its existing category until the time of renewal. Upon renewal, your membership will be automatically converted to its new equivalent. Please see category conversions below:


Should you wish to select one of the other new membership types, please contact the SMCC office at once your membership is due for renewal.

For more information on SMCC’s new membership categories, click here.


Become an SMCC Volunteer

If you are a member of the SMCC, you have plenty of opportunities to get involved. Join one of our committees for the 2018/2019 volunteer term!

Application deadline: Friday, August 31, 2018


In order to submit an application, please send the following information to to be added to our prospective volunteer list:A brief description of your background in sponsorship marketing and/or your resume, your preferred committee (see the committee descriptions below) and completion of the application form

Please be advised that all committee volunteers must be active SMCC members. Volunteer opportunities are benefits offered exclusively to our members. If you're not a member yet and are interested in getting involved as a committee volunteer, join now

For more information on volunteering with the SMCC click here.

Canadian Sponsorship Landscape Study

The Sponsorship Marketing Council of Canada (SMCC) invites you to participate in the annual Canadian Sponsorship Landscape Study (CSLS). The study provides the most comprehensive information on the scope, scale and trends of Canada's sponsorship industry, including industry size, spending by sector, activation trends, evaluation practices, strategic priorities and the future outlook of the Canadian Sponsorship landscape. 
As we kick off the 12th edition of the CSLS, we are looking to collect data from sponsors, sponsees and agencies from across Canada, to crunch some numbers, interpret data, and share the biggest trends affecting the industry.
By filling out the survey, you’ll be supporting a study that has helped Canadian sponsorship professionals from across the nation drive decisions, strategic planning, and rights fee claims. The survey is completely anonymous and all results will be kept confidential.
Complete the online survey - HERE, it should take approximately 10 minutes to complete.  
Thank you for your participation and support of the 12th edition of the Canadian Sponsorship Landscape Study!


Upcoming Events



Join us on Thursday, August 23rd, 2018 at Hunter’s Landing from 4:00pm - 7:00pm for our Summer Social. Register here.



Join us on Wednesday, September 19th, 2018 at Real Sports from 8:00am-10:00am for the September Breakfast Forum.

Stay tuned for topic and speaker details.

Register here.


Follow us on Social Media for more frequent updates! 

Instagram | Twitter | Facebook | LinkedIn